Technological Component | Business needs | Strategic importance |
Sport Type Selection | -Easy to browse based on the needed sport type. -Create a well arranged site based on sports types. -Will make the site looking more organized and neat. | Customer Satisfaction |
Other services like TV, Radio, Betting …etc | -In addition to different type of sports this site offers those services that will give the customer more options other than the sports. | Customer Satisfaction |
Search Engine | -This feature is required because this site has a very large and different topics related to sport. -Will save the customer’s time; no need to go through all the pages and topics. | Customer Satisfaction and performance enhancement. |
Free Registration | -Create customer base. -Customers will have access on many free services. -Will create a contact channel between the customer and the company. | Customer Satisfaction & Loyalty |
Live sports for Today and Headlines | -Customers also need to know about the live sports shown on the TV channels. - Also they need to know about the breaking news and the latest important sport events. | Customer Satisfaction & Loyalty |
Getting Sports Service | -This will take the customer to the area where he can find the best offers. -Will make it easier for the company to publish and show many services and offers. | Customer Satisfaction & Loyalty. -Performance enhancement |
Customer service area with online customer support | -Will make it easier for the customer to report any issue. -The customer will be able to check the reviews on one product and then decide. - Will make it easy for the customer to install and upgrade his product. - The company will gain customers trust and will make them satisfied all the time. | Customer Satisfaction & Loyalty -Performance enhancement. |
Online Shopping | -Make it easier for the customer to use the website. -Save customers’ time and money. -Save the company time/resource and money. | Customer Satisfaction & Loyalty |
Payment and security | -Secure online payment encourages customers to subscribe and buy online their services. -The trust relationship and the excellent reputation of this site is also important for customers so that they will feel more comfortable in dealing with this site than any other site. - The tracking system available will ensure the delivery of the item or device ordered. | Customer Satisfaction & Loyalty -Build a very strong trust relationship. |
Monday 4 April 2011
SkySports Site Survey - Second Part
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